There's a particular kind of dog owner who cringes at the thought of dropping their beloved pooch into a busy grooming salon — the kind where multiple dogs bark in cages, waiting their turn, while stressed groomers work against the clock.
Fursace on London Road in Cowplain operates differently. One dog. One groomer. One appointment at a time.
The One-to-One Difference
"Stress-free and enjoyable" isn't just marketing speak here — it's the entire business model. When your dog arrives at Fursace, they're the only client in the building. No distractions. No anxiety-inducing barking from the next cage over. Just focused attention from an experienced professional groomer.
For nervous dogs, reactive dogs, or just dogs who appreciate a bit of personal space, this makes all the difference.
What They Offer
The full grooming menu covers everything your dog might need:
Baths — Because sometimes a hose in the garden just won't cut it
Haircuts — Breed-specific or owner-preferred styles
Nail trimming — The bit most owners dread doing themselves
Ear cleaning — Often overlooked, always important
De-matting — When things have gotten a bit out of hand (additional fee applies)
What's refreshing is the transparency. The booking policy clearly states de-matting fees (£10-25 depending on severity), and if the matting is too severe to save, they'll shave short rather than put the dog through unnecessary discomfort. It's care that prioritises the animal over aesthetics.
Professional Standards
The Animal Welfare Act 2006 gets a specific mention in their policies — a sign this isn't someone who watched a few YouTube tutorials and bought some clippers. The groomer behind Fursace takes the profession seriously, including the uncomfortable conversations about what happens when coats have been neglected too long.
Booking and Practicalities
Appointments require a 45% deposit to confirm — reasonable protection against no-shows, which plague the grooming industry. Cancellations need 72 hours notice, and there's a lateness policy (£5 per 5 minutes after the first 5, full charge after 15).
One request: make sure your dog has been to the toilet before arriving. Fair enough.
The Details
Address: 73 London Road, Cowplain PO8 8UJ
Phone: 07821 111924
Hours: Tue-Thu 10am-5pm, Fri 10am-2:30pm, Sat 10am-5pm
Booking: Online at book.heygoldie.com/Fursace
Instagram: @fursace_grooming
Facebook: 636 followers and counting
*If your dog deserves more than a conveyor-belt groom, Fursace might be exactly what you're looking for. One dog at a time. No rush. Just proper care.*
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